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Do Your Employees Know The Businesses Vision?

Writer's picture: Tina Del BuonoTina Del Buono

A few years ago a colleague sent me a link to an article on the Forbes website called “Top Ten Reasons Why Large Companies Fail to Keep Their Best Talent.” I found this recently and read it again.

As I read through the 10 reasons, I clearly understood that the reasons they gave not only applied to large companies, but they equally applied to the small business as well. A few of the reasons caught my eye.

Doing the best to keep your staff happy and engaged with their career in a small company can be difficult, as many times there is no “moving up the corporate ladder” so it takes thought and creativity to make they want to stay.

It takes the effort to continually try to keep employees engaged and excited about what they are doing.

Searching for more efficient work processes and building a better business along with your team should always be in the forefront of your daily mission in the workplace.

One of the top 10 reasons for losing employees that really stood out to me, was that the business owners and their management staff do not keep the vision and mission of the business in front of everyone every day.

“The business is missing the vision. Are you the employer missing it or are you failing to pass it on to your employees?”

Often, the business owner knows their vision and are working towards it daily, the problem is they fail to bring their staff along with them. When collectively the entire staff knowing the vision and what their purpose plays in it will cause them to become more engaged with the business.

It is important that the business owner or management staff give up dates either weekly or monthly on goals and how everyone is doing in their part in bringing the vision to fruition.

“Without a vision the people will perish” King Solomon Proverbs 28:18

Do not let your staff perish, keep your business vision in front of everyone all the time, remind them what they are there for and how they are important to the business vision.

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